The PLAYERS Championship Style Guide: Coastal Fashion for Tournament Week

Every March, Ponte Vedra Beach welcomes golf fans from around the world for THE PLAYERS Championship at TPC Sawgrass. Just minutes away in Beaches Town Center, AshleGryre curates effortless coastal style perfect for tournament events, seaside dinners, and afternoons exploring Atlantic Beach.

Polished Daytime Looks

Tournament days call for pieces that are comfortable yet elevated. Lightweight dresses, breathable fabrics, and effortless silhouettes transition beautifully from watching golf to strolling the boutiques and restaurants of Beaches Town Center.

Coastal Dinner Style

Evenings during PLAYERS week often include dinners along the coast. Statement dresses paired with neutral wedges or sandals create a polished yet relaxed look perfect for Atlantic Beach and Ponte Vedra Beach evenings.

Resort Ready Layers

Florida weather in March can shift from warm afternoons to breezy evenings. Light layering pieces such as knit jackets or soft wraps add sophistication while staying practical.

Visit AshleGryre During PLAYERS Week

Visitors exploring Beaches Town Center during THE PLAYERS Championship are invited to stop into AshleGryre, a women’s boutique located on Ocean Boulevard in Atlantic Beach, to discover curated coastal style designed for life by the ocean.